Marketing Campaign Audits

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Do you know if your ad campaigns are set up properly?

Over our careers, we’ve collectively managed close to $10,000,000 of digital ad spend, with over $2,000,000 in crypto-specific campaigns. Yet time and time again when we get into a project that has been managed by in-house teams or other agencies we’re taking over from, we come across campaigns that aren’t set up properly. This could be down to poor web server performance, badly designed landing pages, poor conversion funnels, missing or misconfigured tracking on the site, and that’s before we even get to looking at the advertising campaigns missing critical tracking data in the links which are costing money for every view, click or conversion.

Identify and fix problems with your advertising before they cost you

Over the years, our team has built up a huge amount of expertise in digital marketing and advertising. And not just running ad campaigns for clients, we’ve set up ad servers, and also designed tracking and accreditation systems with clients. This gives us an intimate knowledge of how an advertising campaign should be set up. Doing this right is worth the effort, as maximise the data that a particular advertising network passes through to you when they send you traffic, and enable you to optimize your traffic sources, identify channels and sites driving quality users who are hitting your onboarding KPI’s and commercial goals,

No problems? No charge!

This service is provided with a no problem, no charge guarantee. If we evaluate your advertising setup and see zero issues, that you have perfectly configured tracking on each channel you’re spending money on, and your reporting checks all the boxes, then you won’t even be charged a satoshi. Otherwise, we’ll help you identify and resolve areas of your advertising that will give you more data on your quality campaigns so you can invest more in them, filter out underperforming traffic sources from mixed campaigns to improve them, and cease non-performing campaigns. This service can be provided both to in-house marketing and advertising team, as well as reviewing third party advertising agencies who are already managing your campaigns.

So if you need help with auditing the advertising campaigns of your project, you can contact us on the site’s chat, use the contact form on this page or send us an email to sales [at] bitcoinmarketingteam [dot] com and schedule a free 30 minute consultation to discuss your requirements.

Misconfigured advertising campaigns cost you money through an inability to quantify which specific traffic sources are generating results against your KPI’s.